Esri Careers Website

Giving a corporate recruiting web experience a dynamic and interactive makeover

The Goal

Develop a website and visual identity for Esri’s recruiting efforts

With 120K+ annual visitors, Esri needed a fun and engaging microsite to interest potential candidates in the company, technology, and culture.

Art direction

Mixing creativity, diversity, and science

Being a mapping company rooted in science and technology, I wanted the look and feel to appeal to highly technical and creative audiences alike. I was inspired by painters like Emma Lindström, who’s abstract work with liquid textures look so much like the beautiful maps that Esri’s users create.

Website

An all-new approach

I introduced bold typography and generous negative space to create clean, focused moments that guide users through the content—a fresh approach for Esri.com, which had traditionally been a dense and utilitarian site.

Interactive map

A fun feature for job seekers

Using ArcGIS and some custom magic, we developed an interactive map that lets users select a region with a lasso tool to view job results in that area.

Advertising and Social Media

Print and Signage

Project details

Esri’s recruiting department wanted to breath new life into the Careers section of Esri.com by making it easier to use and more visually representative of Esri’s personality.
We developed a new website, built a custom map application, and created marketing and print materials for use by the recruitment team within HR.
2019 – 2020
I created the artwork and built out all the designs for the website, digital, and print materials. I designed the map application, including the basemap, symbology, and interactions with the lasso tool.
UX strategy: Alex Smailes
Motion graphics: Dan Gill
Copy: Andrea Massey
Cartographer: Karie Krocker
Front-end: Matt Flewelling